Expert en Franchise (Conseil, Recherche et Formation)

I am Associate Professor in the Marketing and Retailing Department of the Graduate School of Management (IGR-IAE) at the University of Rennes 1, in Rennes (France). In this School, I am the Head of the Master Degree “Management of the franchise networks” in partnership with franchisors (« en apprentissage »). I am also Researcher at the Center in Economics and Management (« Centre de Recherche en Economie et Management, CREM UMR CNRS 6211« ). I am Affiliate Professor in the Strategy and Marketing Department of the ESC Rennes School of Business (Rennes, France). Finally, I am Consultant for franchisors and franchisees. My main research, teaching and consulting interests deal with Franchising.

News: I will be the Chair of the 26th Annual Conference of the International Society of Franchising, in May 2012 in Florida, USA. See the ISoF website.

And soon, a new MSc « Franchising and Network Management » at the Graduate School of Management (IGR-IAE) at the University of Rennes 1, in Rennes (France). Join us for a year dedicated to franchising and network management!